WOMEN RIDERS

WOMEN’S CUP CHALLENGE ANNOUNCES 2010 SCHEDULE

• WOMEN’S CUP CHALLENGE ANNOUNCES 2010 SCHEDULE


• January 25, 2010
  Toronto, ON: The Pro Honda Chemicals & Oil's Women’s Cup Challenge is
  pleased to announce their 2010 schedule.
  The Women’s Cup Challenge (WCC) will once again play a key support role at
  both the ICAR and Mosport rounds of the Parts Canada Superbike series.
  In addition, the WCC will for the first time run in conjunction with a SOAR event
  taking place at Toronto Motorsports Park. Shannonville Motorsports Park will host the finale on the Canadian Labour Day weekend.
  2010 Women’s Cup
  Challenge Series
•  
     
• Round 1
  May 14-16
  Shannonville (Long Track) – WCC RACE School on Friday


• Round 2
  May 28-30
  ICAR/Mirabel

• For further information, please visit:

  www.womenscup.ca

THE 2010 INTERNATIONAL FEMALE RIDE DAY

• The 2010 International Female Ride Day: riding to success!
   
  Tuesday, March 16th, 2010 (Toronto) - The 2010 International Female Ride Day is just a few months away and women all over the world are getting prepared for the global occasion. More countries are expected to join in and more women are setting up activities for Friday May 7th.
   
  “Even more women are riding this year, as you might well imagine, this being the campaign’s 4th year. This event is quite simply, unstoppable! The word continues to spread and women enthusiastically prepare to ride and unite everywhere on this synchronized day around the world!” says Vicki Gray, the founder of the International Female Ride Day and of MOTORESS. Countries that joined in during earlier years have also gained momentum and continue to increase local activities. “We are certainly riding to success as each year we see a truly insurmountable growth from the years prior! Even the hallmark ride day t-shirt for 2010 is already in demand,” she adds.
   
  For this 4th edition, Vicki Gray also observes an increase in the recognition of the event amongst the motorcycle industry around the world. “The popularity of this event comes from the concept and the fact that it invites women riding all brands, styles and types of motorcycles. This gives the industry an opportunity to share their support and get involved,” says Vicki. As before, participants will be able to upload/send in their picture to MOTORESS or post them on the facebook group and event page. “We’ll send out a free souvenir again this year to the first 100 photos received. This continues to be well-liked,” adds Vicki.
   
  Participants can go the MOTORESS facebook group or event page to post their activities and plans for Friday, May 7th while networking with others. In Toronto, there will be a rally for the ride home at the end of the day. Women will be able to order the special 2010 Female Ride Day t-shirt as a souvenir online. This year the t-shirt will be in natural bamboo fabric, the latest trend in eco friendly fabrics.
   
  Sport bike, cruiser, scooter, off-road, touring or competition, regardless of what type or style of motorcycle interest, International FEMALE RIDE DAY makes one simple request of women – Just Ride! Get on your bikes, be out there and be visible. The concept has assembled its power and participation in this simple, globally synchronized theme linking the chain of women through the shared activity of motorcycling. One day to celebrate and highlight the many numbers of women who share a passion for the sport. The fact that every rider participating is a role model for women, who have not yet taken their first step to enjoy motorcycling, is a role worth embracing.
• For more online information about International FEMALE RIDE DAY, visit:
   
  International Female Ride Day
  http://www.motoress.com/femalerideday.asp
   
  Facebook International Female Ride Day Group
  http://www.facebook.com/group.php?gid=9622400218

Deeley Harley-Davidson® Canada promoting Garage Party™ Events

• Deeley Harley-Davidson® Canada Inaugurates Ladies Taking Their First Steps of an Incredible Journey with Motorcycles at Garage PartyTM Events


• CONCORD, Ontario (March 4, 2010)
• Starting in March, Deeley Harley-Davidson® Canada is promoting a series of Garage PartyTM events across Canada. These events will offer the perfect platform for women throughout Canada who do not have their licence yet, to start out on an incredible journey together; that of experiencing the art of motorcycling.


• At Garage PartyTM events, over 60 authorized Canadian Harley-Davidson® Retailers will be offering aspiring female riders the opportunity to learn more about how to get a motorcycle licence, to experience the latest Harley-Davidson® fashions specifically tailored for women, and to try out motorcycles in a fun and interactive way.


• Not only can Garage PartyTM event guests meet other like-minded women on this empowering journey, but a national contest also allows entrants to win prizes, including a breath-taking biker-style make-over with a one-on-one image consultation offered by Your Shop Girl, a shopping spree at a Harley- Davidson® Retail Store, a complimentary beginner’s rider training course, as well as VIP access for two to Precious Metal 2010, the most decadent and exclusive Garage PartyTM event of the year.


• This event will be in support of Rethink Breast Cancer as part of a broader initiative with women as its focal point, complemented by the recently launched Canadian Harley-Davidson® Pink Label Collection.

BMW Exclusively Female Test Ride Events Across Canada

• 
  
• BMW Exclusively Female Test Ride Events Across Canada


• In order to introduce women to the full range and capabilities of BMW motorcycles, BMW Motorrad Canada is hosting an Exclusively Female Test Ride Event.
• This program is reserved for women only. Only BMW Motorrad Canada personnel will be on site to offer assistance and information. No sales pressure just an opportunity for women only to enjoy the Ultimate Riding Experience in a relaxed and controlled environment.
• BMW Motorrad is committed to meeting the needs of female riders.
  With a customized and comprehensive line of rider apparel for women, you don't have to "adjust" to male sizing and styling. BMW’s Rider Equipment is designed for just for women. As far many of its new model motorcycles. With fully-adjustable ergonomics and new lower seat heights, BMW motorcycles are easily adaptable to shorter female riders. You’ll need to pre-book your ride.


• Vancouver
  Saturday April 24, 2010
  Contact: Trish Aylett
  604-908-2660
  trish1000rr@hotmail.com
• 
  
• Saturday May 15, 2010
  Contact: Liz Jansen
  519-943-1131
  liz@trilliumtours.com
  
• Montreal
  Saturday May 22, 2010
  Contact: Stephanie Chagnon
  stephanie@teamtumbleweed.com

clothing in support of breast cancer research

• Harley-Davidson Introduces a New Clothing Line
  in Support of Breast Cancer


• Harley-Davidson Introduces a New Clothing Line in Suppport of Breast Cancer In the spirit of the Harley-Davidson® motorcycling culture that motivates thousands of Harley® owners across Canada to actively support a number of charitable causes, Deeley Harley-Davidson® Canada, the exclusive Canadian distributor of Harley-Davidson® products, is partnering with Rethink Breast Cancer to offer a new clothing line to assist those women affected by breast cancer. Deeley Harley-Davidson® Canada believes in empowering women.


• Rethink Breast Cancer shares this belief and is dedicated to providing innovative education, research, and support programs. By sharing the Harley- Davidson® spirit and purchasing items from the Canadian Pink Label Collection, people across Canada can help breast cancer-affected women, with 10% of the proceeds from the sale of Pink Label items being donated to Rethink Breast Cancer. Deeley Harley-Davidson® Canada is proud of this new alliance, as it is part of a broader initiative with women as its focal point. It is another step in assisting women throughout Canada in their efforts to embrace the incredibly rewarding experience of cruising the open roads and living the dream.


• Tagged with the motto “Purchase with a Purpose”, the Canadian Pink Label Collection is comprised of 12 of the most popular women’s MotorClothes® silhouettes – each featuring a tasteful touch of pink – including jackets, pants, eyewear, gloves, helmets, shirts, and more.
•